[IMMERSIVE IN-GAME EXPERIENCE]
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*** USING THE REAL MAGIC™ OF TECHNOLOGY TO BLUR THE LINES BETWEEN GAMING AND REALITY ***
In partnership with Riot Games, Coke Ultimate literally changed the game with custom branded emotes & missions for League of Legends, and broke the internet with a world-first AI cinematic that featured the gaming community seeing themselves become the hero of the film.
Along with the in-game missions, we’ll release an out-of-game emote lens on Instagram Stories that anyone can engage with to bring emotes into the real world,
and use across social media for celebrating
their player journey.
Experience
————————————————————————————————
Using new and progressive technology, we’ve invited the world into the biggest, fan-starred cutscene that celebrates the player’s journey – an experience undeniably incredible to any type of gamer or fame. Fans will be prompted to take a picture of their face which then will be mapped on to the protagonist of the film so the viewers can see themselves in their Ultimate form.
Other Pages
————————————————————————————————
[IMMERSIVE IN-GAME EXPERIENCE]
——————————————————————————————————
*** USING THE REAL MAGIC™ OF TECHNOLOGY TO BLUR THE LINES BETWEEN GAMING AND REALITY ***
In partnership with Riot Games, Coke Ultimate literally changed the game with custom branded emotes & missions for League of Legends, and broke the internet with a world-first AI cinematic that featured the gaming community seeing themselves become the hero of the film.
Along with the in-game missions, we’ll release an out-of-game emote lens on Instagram Stories that anyone can engage with to bring emotes into the real world, and use across social media for celebrating their player journey.
Experience
——————————————————————————————————
Using new and progressive technology, we’ve invited the world into the biggest, fan-starred cutscene that celebrates the player’s journey – an experience undeniably incredible to any type of gamer or fame. Fans will be prompted to take a picture of their face which then will be mapped on to the protagonist of the film so the viewers can see themselves in their Ultimate form.
Other Pages
——————————————————————————————————
[IMMERSIVE IN-GAME EXPERIENCE]
————————————————————————————————
*** USING THE REAL MAGIC™ OF TECHNOLOGY TO BLUR THE LINES BETWEEN GAMING AND REALITY ***
In partnership with Riot Games, Coke Ultimate literally changed the game with custom branded emotes & missions for League of Legends, and broke the internet with a world-first AI cinematic that featured the gaming community seeing themselves become the hero of the film.
Along with the in-game missions, we’ll release an out-of-game emote lens on Instagram Stories that anyone can engage with to bring emotes into the real world,
and use across social media for celebrating
their player journey.
Experience
————————————————————————————————
Using new and progressive technology, we’ve invited the world into the biggest, fan-starred cutscene that celebrates the player’s journey – an experience undeniably incredible to any type of gamer or fame. Fans will be prompted to take a picture of their face which then will be mapped on to the protagonist of the film so the viewers can see themselves in their Ultimate form.
Other Pages
————————————————————————————————